Black Friday is the day after Thanksgiving that marks the traditional first day of shopping for December holiday gifts. Businesses can capitalize on the opportunity offered by the day with special sales, increased store hours, and additional services like transportation, layaway, or customized, themed shopping bags.
Did you know Black Friday attracts more people than Disneyland? Talk about a huge opportunity you don’t want to miss out on. Foot traffic is increased during this popular time, and you’re going to have to come up with promotions to get people into YOUR store versus the competition. More than 55% of people plan to do at least some shopping on Black Friday.
More and more businesses are opening up after dinner time on Thanksgiving to stay competitive. This is one strategy; what’s yours?
Useful for: Retail stores.
Outcome: Build store traffic and awareness of the company during an already incredibly popular shopping time.
- Advertise additional store open hours and build anticipation for sale.
- Select a few popular products and offer them for sale at very competitive prices.
- Create customized holiday-themed shopping bags to pass out to all of your customers like the ones here: Bagwell Promotions – Christmas Shopping Bags Holiday Imprinted Bags – Bagwell Promotions.
- Create and pass out a gift guide. If your store caters mostly to middle-aged men, have a “For Dad” checklist.
- Offer a gift with a purchase.
What do other businesses have on sale this year? Check out some of this year’s sales items here: Black Friday Sales
Over 1,000 Christmas Promotional and Advertising Items
Looking for a promotion for the holidays? Bagwell Promotions has thousands of Christmas, holiday, and winter promotions. Many can be imprinted with your name, logo, or message. You will find bags, stress toys, ornaments, coloring books, novelties, and more. See all of our Christmas promotional items here. Find additional ways to promote your business with traditional advertising at Bagwell Marketing.
We have included some of the most popular items on this page.