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Giving Back to the Community

Giving Back To The Community

Giving Back to the Community The holiday season is all about love, sharing and giving so what’s a better time to focus on your local community and giving back. This is important if you’re a local business wanting to say thank you to your patrons or just a regular citizen who cares and would like […]

Promotional Products – Promotions that Work

The best promotional products appeal to your customers’ emotional responses or values, are aligned with your product or service, or serve as active reminders of your business. The more of those criteria you can meet, the more likely you are to make a lasting impression on your clients. Promotional products that resonate with your customers’ […]

Bad Press That Builds Business

An unhappy customer can have far greater impact now than in the past. In fact, a complaint before the advent of Twitter and Facebook would usually only reach the disgruntled customer’s most immediate contacts. Now it can be seen by ten times as many people because it can be broadcast far beyond those circles. No […]

Is Customer Service Dead?

A recent article by Cheryl Hall in the Dallas Morning News on Customer Service caught my attention. It seems, Garrett  Boone, Chairman Emeritus of the Container Store, spent some time “mystery shopping” his stores.  In 30 stores he found only two standout salespeople. I’m not surprised.  Dan Kennedy, information guru, wrote in his No BS […]