Outcome: Germanic themes including beer, music, and food liven up the fall season. Companies that schedule functions with an Oktoberfest motif will attract a lot of fun seekers and create a lot of interest.
- Sponsor a booth at an event:
- Adopt a Oktoberfest theme for the decorations at the event and the collateral provided.
- Send out Oktoberfest related newsletters.
- All the promotional products include a Germanic relationship too.