National Picnic Month takes advantage of the summer holidays to encourage families to go on picnics together. The traditional month for family outdoor activities is the perfect time to eat out together.
Useful for: Organizations that have made commitments to being environmentally responsible or want to associate themselves with family values and activities. Restaurants can also create special opportunities to sell finger foods and prepare for outdoor, more informal dining.
Outcome: Allows you to provide your patrons with promotional items that they will use when they are enjoying being outdoors.
- Create display that anticipates your customers outdoor plans and their memories of group activities of years gone by. This will associate you with positive feelings and family values.
- Plan an after-hours event with relaxed open air dining as a summer treat.