Promotional Ideas For Adopt A Shelter Dog Month

Sponsored by the ASPCA, Adopt a Shelter Dog month promotes the adoption of “man’s best friend.”

Valid for: Any organization that is associated with canine health or welfare.

Outcome: Links dog service providers with local information.

Promotional Ideas:

• Social Media Campaign: Establish a page on your website or a Facebook page to share an adoptable dog each day of the month.

• Sponsor Adoption Clinic: Provide support for a local dog adoption day or clinic. Donate refreshments, supplies, or giveaways that reinforce the activity.
• Recruit Foster Homes and Shelter Volunteers: Encourage volunteers to sign up to take in a homeless dog and help at the local adoption or rescue shelter.